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Nelson Education
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Higher Education
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Small Business Management: An Entrepreneurial Emphasis, Second Canadian Edition
> Test Yourself
Test Yourself
Chapter 1: Entrepreneurship and the Need for Competitive Advantage
Chapter 2: Family Enterprise, Startup and Buyout Opportunities
Chapter 3: Franchising Opportunities
Chapter 4: Developing an Effective Business Plan
Chapter 5: Marketing Research and Product Strategy
Chapter 6: Promotional and Pricing Strategies
Chapter 7: Distribution Channel and Global Markets
Chapter 8: Financial Requirements and Sources fo Financing
Chapter 9: Selecting the Management Team and Form of Organization
Chapter 10: Selecting a Location and Planning the Facilities
Chapter 11: Managing Human Resources
Chapter 12: Operations Mangement and Mangement Control Systems
Chapter 13: Evaluating and Managing Financial Performance
Chapter 14: Managing Growing Firms and Exit Stategies
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